Feeds:
Posts
Comments

Archive for April, 2009

As one of our Sales Managers said, “Monday is Funday!”

To celebrate, I thought I’d do another Did You Know post:

  1. T&T has the largest piece of artwork in Vegas at 64 feet long
  2. TENDER steak & seafood has 340 selections of wine and 1,200 bottles
  3. Every month over 150 pounds of sugar is used at TENDER steak & seafood
  4. The pastry department at TENDER steak & seafood  uses over 160 eggs per day
  5. In one year, over 30 film crews shot footage for movies or television shows at Luxor
  6. Because of its shape, there are no support beams within the pyramid
  7. You would need 8,848,000 eight ounce glasses of water to fill Luxor’s 5 pools
  8. It would take 9.8 football fields of glass to make up the sides of the pyramid
  9. It takes one week to clean each side of the pyramid
  10. 1,750 apartments (at 1,400 square feet each) would fit on Luxor’s Casino Floor
  11. At BODIES… The Exhibition, you can learn that 60,000 miles of blood vessels are found in the human body.
  12. At Titanic: The Artifact Exhibitionyou can see an actual piece of the Titanic ship. The piece weighs 15 tons and its installation at Luxor took over 24 hours.
  13. The portholes of the Titanic piece on display look into first class cabins
  14. At Titanic: The Artifact Exhibition you can learn that a first-class ticket for a parlor suite started at Titanic cost $4,350, which would be approximately $50,000 today.  The most expensive rooms were more than $80,000 in today’s currency.
  15. At Titanic: The Artifact Exhibition you can learn that tennis player R. Norris Williams and his father, Charles D., felt it was too cold to remain out on deck as the ship went down, so they went into the gym to ride the exercise bikes.
Advertisements

Read Full Post »

Thanks to twitter, I heard about Jeff Caswell’s Project 100: 100 authors, 400 words each, 1 topic and 1 great cause- Susan G. Komen Breast Cancer Research and Awareness.

I’m excited and humbled to be one of the authors of the book. The book is available for purchase here.  For roughly $25.00 you’ll have access to 100 great minds offering their thoughts and opinions in the social media space.

Below is my contribution to the book. I’m sure the other 99 are just as fantastic if not better, so if you have a chance, check out the book!

Everything I Need to Know About Social Media, I Learned in Kindergarten

Sometimes, I wish I worked for an unknown start-up company. Instead, I work for one of the most indulgent, talked about cities in the world… Vegas. If you haven’t been there for a shotgun wedding, a crazy bachelor party or your 21st birthday, your friend has.

As of November 15, 2008, 2,210,092 Flickr photos, 92,000 YouTube videos and 153,640 U.S. Facebook profiles are tagged “Vegas”. Moreover, Las Vegas trip reviews far outweigh those about any other tourist destination, including Orlando and New York City combined!

Despite its popularity, Vegas is not the only thing people talk about. Today, both the real and virtual world are saturated with advertising messages. How do you break through that clutter? Whether you are an individual, a start-up business or a highly talked about Fortune 500 Company, everything you need to know about breaking through the chatter you learned in kindergarten.

SHARE EVERYTHING
If you don’t share, who’s going to share with you? These days, more is garnered from ‘sharing’ than ‘searching’.  Similar to push versus pull marketing, the new goal should be to inspire people to share information instead of searching for it. Make your contribution to the community at large by improving, facilitating and sharing in the conversation. Share anything– ideas, your newest ad or the link to the research study you’re reading. Trust me, if you’re already thinking about it, by the time your competitors catch up, you will be onto the next project.

SAY YOU’RE SORRY WHEN YOU HURT SOMEBODY
The conversations that scare marketers the most are the real gems. Embrace any reaction about your brand, take the leap and respond. There’s no “perfect” answer. Not even those who market for the largest hotels in the world (15 of the 20 largest are located in Vegas) have one. Be honest, admit when you’ve “hurt somebody” and thank those that offer help and suggestions.

The best part about applying the Golden Rule to social media is that online conversations become offline realities. Previously, new ideas, new products and new ways of doing things took years to attain and implement. Today, with the help of Social Media, these things are garnered faster, and as an added, but invaluable bonus, new friendships are obtained as well.

Maybe spending time on the playground was luckier than any of us ever knew.

Read Full Post »