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As one of our Sales Managers said, “Monday is Funday!”

To celebrate, I thought I’d do another Did You Know post:

  1. T&T has the largest piece of artwork in Vegas at 64 feet long
  2. TENDER steak & seafood has 340 selections of wine and 1,200 bottles
  3. Every month over 150 pounds of sugar is used at TENDER steak & seafood
  4. The pastry department at TENDER steak & seafood  uses over 160 eggs per day
  5. In one year, over 30 film crews shot footage for movies or television shows at Luxor
  6. Because of its shape, there are no support beams within the pyramid
  7. You would need 8,848,000 eight ounce glasses of water to fill Luxor’s 5 pools
  8. It would take 9.8 football fields of glass to make up the sides of the pyramid
  9. It takes one week to clean each side of the pyramid
  10. 1,750 apartments (at 1,400 square feet each) would fit on Luxor’s Casino Floor
  11. At BODIES… The Exhibition, you can learn that 60,000 miles of blood vessels are found in the human body.
  12. At Titanic: The Artifact Exhibitionyou can see an actual piece of the Titanic ship. The piece weighs 15 tons and its installation at Luxor took over 24 hours.
  13. The portholes of the Titanic piece on display look into first class cabins
  14. At Titanic: The Artifact Exhibition you can learn that a first-class ticket for a parlor suite started at Titanic cost $4,350, which would be approximately $50,000 today.  The most expensive rooms were more than $80,000 in today’s currency.
  15. At Titanic: The Artifact Exhibition you can learn that tennis player R. Norris Williams and his father, Charles D., felt it was too cold to remain out on deck as the ship went down, so they went into the gym to ride the exercise bikes.

Thanks to twitter, I heard about Jeff Caswell’s Project 100: 100 authors, 400 words each, 1 topic and 1 great cause- Susan G. Komen Breast Cancer Research and Awareness.

I’m excited and humbled to be one of the authors of the book. The book is available for purchase here.  For roughly $25.00 you’ll have access to 100 great minds offering their thoughts and opinions in the social media space.

Below is my contribution to the book. I’m sure the other 99 are just as fantastic if not better, so if you have a chance, check out the book!

Everything I Need to Know About Social Media, I Learned in Kindergarten

Sometimes, I wish I worked for an unknown start-up company. Instead, I work for one of the most indulgent, talked about cities in the world… Vegas. If you haven’t been there for a shotgun wedding, a crazy bachelor party or your 21st birthday, your friend has.

As of November 15, 2008, 2,210,092 Flickr photos, 92,000 YouTube videos and 153,640 U.S. Facebook profiles are tagged “Vegas”. Moreover, Las Vegas trip reviews far outweigh those about any other tourist destination, including Orlando and New York City combined!

Despite its popularity, Vegas is not the only thing people talk about. Today, both the real and virtual world are saturated with advertising messages. How do you break through that clutter? Whether you are an individual, a start-up business or a highly talked about Fortune 500 Company, everything you need to know about breaking through the chatter you learned in kindergarten.

SHARE EVERYTHING
If you don’t share, who’s going to share with you? These days, more is garnered from ‘sharing’ than ‘searching’.  Similar to push versus pull marketing, the new goal should be to inspire people to share information instead of searching for it. Make your contribution to the community at large by improving, facilitating and sharing in the conversation. Share anything– ideas, your newest ad or the link to the research study you’re reading. Trust me, if you’re already thinking about it, by the time your competitors catch up, you will be onto the next project.

SAY YOU’RE SORRY WHEN YOU HURT SOMEBODY
The conversations that scare marketers the most are the real gems. Embrace any reaction about your brand, take the leap and respond. There’s no “perfect” answer. Not even those who market for the largest hotels in the world (15 of the 20 largest are located in Vegas) have one. Be honest, admit when you’ve “hurt somebody” and thank those that offer help and suggestions.

The best part about applying the Golden Rule to social media is that online conversations become offline realities. Previously, new ideas, new products and new ways of doing things took years to attain and implement. Today, with the help of Social Media, these things are garnered faster, and as an added, but invaluable bonus, new friendships are obtained as well.

Maybe spending time on the playground was luckier than any of us ever knew.

For the first time, Las Vegas participated in yesterday’s Earth Hour. On March 28, 2009 from 8:30pm – 9:30pm PST, the majority of the Strip went dark. It was eerie and cool at the same time. At Luxor, we turned off the Beam and all the lights on the pyramid. We almost looked invisible! Other iconic participants included the Welcome to Las Vegas Sign, Freemont Street Experience and the Bellagio Fountains.

Thanks to Vegas Rex, below are some really great pictures of Luxor during Earth Hour. You can see more of his Earth Hour pictures of the Las Vegas Strip here and some videos from the Las Vegas Sun here.

Las Vegas Sign During Earth Hour
Luxor Lights Off During Earth Hour
Spinx and Oblesik during Earth Hour

One reason I and a lot of others like Luxor is because of our unique shape. I mean, how many people can say, “I work for a hotel that’s shaped like a pyramid?” Outside of Vegas, not many :)

With such a unique shape, the building also allows for some cool and creative outdoor ad placements. You can see some of them here.

For most of the building wraps, we partner with Sky Tag for the production and placement. This time was no different.

The ad is two-fold. Vice President of Luxor Marketing (and my boss), Brad Goldberg said, “We call this our ‘focus campaign’ with the goal being to drive people’s focus and attention on Luxor and Las Vegas.”

As we continue to move away from our Egyptian theme, this building wrap helps to remind people about the excitement, intrigue and mystique of both Luxor and Vegas.

“Now more than ever, we’re trying to get people to think about taking a break and to get away from the stress they may be encountering. We want to get them thinking about Las Vegas as a primary and economical vacation and business destination,” Goldberg said.

For more information, quotes and pictures, read this article by the Las Vegas Sun. For more information on partnering with Luxor, visit our Strategic Partnerships page.

Luxor's Newest Building Wrap

Luxor's Newest Building Wrap

This is the final installment of David Raatz’s (@raatz) Vegan Dinig Guide. You can read Part One of the Gluttonous Vegan Dining Guide here, Part Two here and Part Three here.

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Off-Strip

Whole Foods Market

When I venture off the strip in search of good vegan food in the Valley, I often find myself at a Whole Foods Market. There’s just no place else that has a better variety of vegan food – whether you’re planning to eat on site (healthy fast food! what a concept!) or to pick up some groceries to take back to your hotel room. I’m partial to the Asian section of the deli. You simply can’t go wrong.

My favorite Vegas-area Whole Foods has been the Summerlin/Tenaya location. The outdoor patio seating (with free wi-fi) provides a great opportunity to relax. But I’m also excited about the new store south of the Strip (the fourth Whole Foods in the Las Vegas area).

Trader Joe’s

I visit one or more Trader Joe’s (Summerlin, Henderson, Decatur Blvd.) during every Vegas trip. There’s no better market for affordable, healthy, high-quality specialty foods.

Sushi Zen (North Las Vegas) and Go Raw Café (two Clark County locations) also receive high marks.

Thanks for reading! Putting this little guide together has been a useful exercise for me – and I hope it’s of use to you too. Vegas already features a lot of terrific choices for vegetarians and vegans. And I think the future will only bring phenomenal improvement. I’m hoping that Chrissie Hynde meets her goal of bringing The Vegiterranean restaurant to Las Vegas. A star-powered vegan-friendly eatery would jumpstart the veggie-oriented marketplace.

This month, the Living Section of the Las Vegas Review Journal (LVRJ) is holding a contest to choose Vegas’s Sexiest Cocktail Waitress.

At Luxor, we’re very excited because our own, Jordan Lee “J-Lee” Abeyta from LAX Nightclub is among the ten finalists!

She’s awesome and gorgeous to boot. So, I have my fingers tightly crossed that she will win. You can help make that happen by voting here by March 15, 2009.

J-Lee

On February 12, the Sports Illustrated Swimsuit models invaded Las Vegas and more specifically, Luxor.

They flew from New York City in a SI One, a Southwest Airplane that had the cover model, Bar, painted across the entire plane.

They partied at LAX Nightclub.

The best part? They did some stunt driving on the top of our parking garage and in North Valet with some Nissan 370Z’s. One word to describe the experience? Awesome.

Don’t believe it? Watch Part One of the video series:

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